Titan Jewellery division CEO Arun Narayan bullish on festive demand, but watchful on rural trends

Titan Jewellery division CEO Arun Narayan expects a strong festive season, with Tanishq’s new Dhanteras collection, Adhyantara, catering to consumers balancing high gold prices against their desire to buy jewellery. More than 50% of Tanishq’s store transactions now involve gold exchange, helping reduce dependence on fresh bullion.