Experts and influencers say there are very specific tactics that go into "influencer accents."
While scrolling through your social media feed, you probably have noticed that a lot of influencers and content creators you watch sound the same. Close your eyes, and you might not be able to tell who is on your screen.
Similar to how people from different parts of the world have accents, social media creators who reside in the online world have developed a voice inflection that often mirrors each other.