At one point during the Covid pandemic, someone from the Biden administration privately reached out to Meta with an urgent demand: Users of Meta's family of apps, including Instagram and Facebook, were sharing a meme depicting Leonardo DiCaprio enthusiastically pointing at a TV set, which is announcing that anyone who took the Covid vaccine is eligible to participate in a class-action lawsuit. According to Meta CEO Mark Zuckerberg, the Biden team was emphatic. Meta needed to take posts with that image down.