EMARKETER shared five trends hitting retailers in 2025.
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- Market research company EMARKETER shared its forecast for retail in 2025.
- Chinese apps like TikTok disrupted the e-commerce space, but growth could be hindered in the US.
- Retailers may create more exclusive content for consumers with in-house production studios.
Technology will continue to impact the retail industry in 2025, pushing the boundaries of traditional sales and e-commerce.