Low spark, high stock: Marutis and Tatas had a big headache in run up to Diwali parties

Indian car sales have seen a decline for three consecutive months, with September recording a 1-2.5% drop despite significant discounts during the festive season. Major automakers like Maruti Suzuki, Hyundai, and Tata Motors reported lower sales, leading to high inventory levels at dealerships. Nonetheless, festive season demand is expected to improve sales.