TikTok is restricting state-affiliated media accounts, broadening the platform's efforts to foster “authenticity” and limit their influence heading into elections later this year.
The social media platform announced Thursday that accounts “that attempt to reach communities outside their home country on current global events and affairs” will not pop up in the personalized feeds of users.
TikTok started labeling some state-affiliated accounts in 2022. The following year, it expanded to more than 40 countries.