Mediapro renews international sales rights to Chinese leagues
March 16 – Mediapro has renewed its agreement with the Chinese Professional Football League to manage the international commercialisation of broadcast rights for China’s leading football competitions through the 2026–2028 seasons.
At the centre of that effort is the Chinese Super League (CSL), once touted as Asia’s fastest-growing competition and briefly a destination for global stars. But the league’s rise in the late 2010s was fuelled by wild overspending by owners that led to a dramatic...