Man City secure multi-year Lucozade sponsorship

February 4 – Manchester City have confirmed a new multi-year deal with the UK’s best-known sports drink brand, Lucozade. From matchdays to training sessions, and across the men’s, women’s, and academy setups, player bottles, ice coolers, and training spaces will now be branded.

It’s a reminder of just how powerful football remains as a shop window for sports nutrition brands.

“We are delighted to welcome Lucozade as our new Official Sports Drink Partner,” said Kaitlyn Beale,