French gaming regulator warns online bookies to control their World Cup promo spend

January 13 – French gambling regulators have warned online gambling companies to keep their promotion budgets in check as during the World Cup in June and July when there is expected to be an increase in betting.

The warning covers advertising and incentives offered to bettors.

SBC News reports the warning follows the assessment of 2026 Promotional Strategies by l’Autorité Nationale des Jeux (ANJ), which said that rising promotional investment required stricter oversight in order...