UFC’s latest multi-million dollar business involves massive site fees to take fight cards to new locations

A huge part of UFC’s latest business strategy surrounds the site fess and incentives that a city, state, or country pays to land a big-time event from the promotion.

Look no further than the upcoming UFC card in Saudi Arabia on June 22 as the perfect example. The Middle Eastern country reportedly paid around $20 million to bring UFC there for the first time. Weeks before the event takes place, Turki Alalshikh, the chairmen of Saudi Arabia’s General Entertainment Authority...