Travel brands doubled U.S. Tv advertising in july

The most popular travel ads on TV in the United States in July were aspirational, but they also emphasized booking flexibility and low pricing. Pandemic formulations. — Dennis Schaal

Travel brands came back in force to U.S. national TV advertising in July.

National TV advertising spending in the United States among airlines, cities/destinations, cruise lines, hotels, resorts/theme parks and travel websites more than doubled in July to $38.8 million versus June, according to estimates...