As a Warhammer fan of over 20 years, I've worked out the 3 rules Amazon needs to follow to make a great Warhammer TV show

Back in January, as part of its half-yearly report, Games Workshop said of Warhammer that "we own what we believe is some of the most underexploited intellectual property globally". Corpo-speak aside, I think it's true—there's an odd aspect to the worlds of Warhammer that they're very widely loved, but the main way of engaging with them is still via quite a specific, niche hobby.

Regularly I meet people who love the lore, the artwork, and the vibes of Warhammer, but simply don't have the...