OpenAI vs. Anthropic Super Bowl ad clash signals we’ve entered AI’s trash talk era—and the race to own AI agents is only getting hotter

Yesterday’s Super Bowl offered more than a Seattle Seahawks win, a halftime performance from Bad Bunny, and beer ads. This year’s annual football extravaganza provided a vivid snapshot of how the long-running AI rivalry between OpenAI and Anthropic has erupted into a much noisier contest over perception, positioning, and power. 

For the first time, Anthropic spent millions of dollars on several satiric Super Bowl spots. The ads had the headlines “Deception,” “Betrayal,” “Treachery” and “Violation,” and all carried the tagline...