Gen Z is rebelling against TikTok USA by installing another app—founded by an Oracle alum

Gen Z creators in the U.S. are staging a quiet revolt against TikTok’s new American owners, and their protest is happening one download at a time: by installing a rising alternative app built by a former Oracle employee.

In January, TikTok’s U.S. operation was formally split from its global business and placed under a new joint venture in which Oracle holds a major stake, with the enterprise software giant now responsible for American user data and a U.S.-run version of TikTok’s recommendation algorithm.