Employers, beware: Gen Z is the ‘pragmatic generation’ redefining success, seeing money as just a means to an end, landmark EY survey says

A seismic generational shift is underway, and its epicenter is Generation Z. Born from 1997 onward, Gen Z is coming of age in a world where traditional milestones like landing a lifelong job, buying a house in your 20s, or chasing wealth for its own sake have become difficult, or borderline impossible, in the modern economy. Gen Z has responded pragmatically, insisting, well, maybe they don’t really want those things anyway.

A massive new study from EY’s Generational Dynamics core team...