Exclusive: Laurel raises $100 million Series C to map where the time goes

Time is relentless, dwindling, and utterly relative. 

“The Greeks have two words for time,” Ryan Alshak, founder and CEO of Laurel, told me in a Los Angeles conference room in May. “There’s chronos, which is clock time, and kairos, which is your perception.”

Alshak has built his life around time—literally. His startup, Laurel, is designed to map how people spend theirs at work. By connecting with tools like Slack, Microsoft Outlook, and Zoom, Laurel quantifies knowledge work...