X raises Premium Plus subscription pricing by almost 40 percent

X has substantially raised the price of its top-tier user subscription in multiple regions to help bolster the platform’s creator payouts. The increase for Premium Plus came into effect on December 21st according to X, raising prices in the US from $16 per month to $22, or from $168 to $229 for annual subscriptions.

Many European countries like France, Germany, and Spain are impacted by a similar increase, taking monthly prices from €16 to €21. Monthly subscribers in Canada (currently paying $20)...