YouTube is cracking down on clickbait

YouTube is taking a tougher stance on clickbait, saying it will remove content with titles or thumbnails that promise viewers “something that the video doesn’t deliver,” as spotted earlier by TechCrunch. This change will “slowly” roll out in India first, according to YouTube’s blog post, but will “expand to more countries” in the “coming months,” YouTube spokesperson Jack Malon says in a statement to The Verge.

YouTube says the policy will...