Google will now generate disclosures for political ads that use AI

Google is making it easier for advertisers to disclose whether political ads contain AI-generated content. In an update spotted by Search Engine Land, Google says it will automatically generate disclosures whenever advertisers label election ads as containing “synthetic or digitally altered content.”

Last year, Google started requiring political advertisers to insert their own “clear and conspicuous” disclosures on ads containing AI content. But now, Google is simplifying the process...