Lego's smart new 2x4 Smart Brick packs a custom ASIC, speaker, and synthesiser created by 'an expert team from the worlds of video gaming, computing... and more'

Lego "assembled an expert team from the worlds of video gaming, electronic engineering, industrial design, user experience, architecture, computing, sound… and much more" to create a tiny brick with a speaker and custom ASIC smaller than a single Lego stud. The Danish toy giant calls the new Smart Brick its "biggest innovation since the first Lego minifigure in 1978… Lego bricks that play back."

At its heart we're talking about a standard 2 x 4 brick that features a ton of technology inside—from accelerometers...