'Give us the chip. Give us the RAM. Let us have our fun. Let us go nuts': Sapphire's PC gaming evangelist wants AMD 'to get out of the way' when it comes to designing graphics cards
Pick any third-party graphics card manufacturer and visit its website. If you browse through all the models it produces, you'll notice something very quickly: they're all very similar to each other. Some of the reasons behind this are all to do with saving manufacturing costs, but according to one company's PR representative, it turns out that the GPU makers themselves are pretty conservative about what can and can't be done.
This insight was shared by Sapphire's Edward Crisler, its North America PR rep and PC gaming evangelist...