Swiss media study identifies growing pressure from AI

Media companies are losing consumer share and revenues in the face of new digital platforms and artificial intelligence (AI), according to a Swiss study. +Get the most important news from Switzerland in your inbox The "Media Use 2035" study by the Research Centre for the Public Sphere and Society (fög) at the University of Zurich found that news consumers are increasingly drawn to AI chatbots and other platforms. + Swiss lawmakers consider AI data 'theft' defences The study, which was sponsored by the Swiss Media Publishers Association (VSM)...