How a Ludhiana bicycle parts maker became India's lord of the rings

Sunil Bharti Mittal began his entrepreneurial journey in 1976, starting a bicycle-parts business in Ludhiana. After facing various challenges, he transitioned into telecommunications by manufacturing push-button telephones. Mittal founded Airtel in 1995 and navigated through intense competition, especially with the arrival of Reliance Jio. His strategic decisions helped Airtel grow into a major player in both India and international markets.