AdNexa.ai bets on OneView to bring accountability to enterprise media spending

AdNexa.ai is combining media strategy, technology, execution and accountability through its OneView platform as it targets enterprise media spending and expands across Europe. The platform connects media insights with near real-time execution, integrating 15 platforms and running thousands of automated checks across social, search and programmatic media. The company says its automation has cut manual effort by about 90%, while its Advanced Audit helps brands identify inefficiencies and potential efficiency gains.