'Loneliness' in China is now a $1 trillion 'singles economy' in the world's second most populous country with 1.4 billion people
China’s growing number of people living alone is driving a $1 trillion singles economy, with businesses offering products and services tailored to solo consumers, from one-person meals and travel to pets, gaming and AI companions. The economy is likely to grow to $4 trillion by 2030. The trend is also reshaping spending habits, ageing concerns and China’s wider consumer market.