India's MICE sector to grow by 12-14 pc annually for next 3-5 years: NIMA

The MICE sector in India is set to experience an annual growth of 12-14 percent over the next five years. Meanwhile, destination weddings are skyrocketing with year-on-year growth rates of 15-20 percent. Tier II and III cities are increasingly recognized as promising locations for MICE and wedding events.