In the 1920s, a paper company realized wartime wadding could work better on faces than on cold cream, and facial tissues entered daily life

Initially crafted for elegant beauty routines to wipe away cold cream, facial tissues quickly transformed into a practical alternative to traditional handkerchiefs. With the rise of hygiene consciousness and their irresistibly soft texture, these tissues have gained a spot in daily life, revolutionizing personal care. Their transformation from luxury items to pocket essentials showcases the dynamic nature of consumer habits.