Crude-linked energy crisis, softer monsoon may slow FMCG growth in 2026: Report
Indian FMCG volume growth is expected to slow down this year. Geopolitical tensions and a potential below-normal monsoon are key concerns. Companies may implement pricing strategies, impacting consumption frequency. In a base scenario, growth could reach 5 percent. However, adverse conditions might push growth to 3-4 percent. Consumers are consolidating purchases, buying less often but more per trip.