Caffeine fuelled: PSG launches Café on iconic Champs Elysee

April 1 – Cafés and Paris are synonymous with each other, so it’s no surprise that Paris Saint-Germain is moving into that market. This week, they opened the PSG Café at 92 avenue des Champs-Élysées, one of the most iconic stretches of real estate on the planet.

The concept is exactly what you’d expect from a club that has spent years aligning itself with Paris fashion houses, global streetwear brands, and luxury retailers.

Read more …

The post Caffeine fuelled: PSG launches...