Bluesky’s Former CEO Jay Graber Unveils Her First Product in Innovation Chief Role

Jay Graber, the former Bluesky CEO who recently moved into the role of chief innovation officer, has been in her new position for just a month. Yet her tenure has already produced a major release: Attie, an agentic app designed to help users customize their social media feeds and algorithms. Attie reflects many of the priorities Graber emphasized during her time leading Bluesky. It emphasizes personalization and puts generative A.I. in the hands of users rather than corporations. Unveiled on March 28, the app is currently in beta testing.