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Elon Musk's X had a plan to stop feeding the trolls. Then Musk stepped in.

Elon Musk bought Twitter on a whim in 2022. Now he calls it X, but his approach to the platform remains erratic.

Harun Ozalp/Anadolu via Getty Images

  • Nikita Bier, the man Elon Musk hired to head up product at X, had a good idea.
  • But the true head of product, and everything else at X, is Elon Musk.
  • Which is why it's not shocking to see Musk "pause" Bier's plans hours after he announced them

Elon Musk's X had a good idea.

Until Elon Musk got involved.

That...

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