ProSource’s Jim Pearse: AI Has Limits, But Listening Can Unlock Growth

At the recent ProSource Summit, CEO Jim Pearse delivered a keynote that blended market insight, industry perspective and a challenge to members and vendor partners alike: embrace new technologies like AI—but never lose the human skills that drive growth.

Speaking to a packed room of custom integrators, retailers and supplier partners, Pearse said the consumer electronics channel is entering a new phase defined by both opportunity and disruption.

AI’s Promise—and Its Limits

Pearse...