Flying Car Billionaire Brett Adcock Launches Startup to Build Personal A.I.

Brett Adcock has built and sold companies in robotics, security and air taxis, and now he wants to reinvent how people use A.I. His latest venture, Hark, is a new lab that pairs personalized intelligence with custom-built hardware. Instead of specializing in models or devices alone, Hark aims to own the whole pipeline—foundation models, software systems, hardware and user interfaces—under one roof. The company has recruited top talent from Apple and Meta to build an A.I. product that better bridges the gap between humans and machines.