Amazon's latest QLED TV falls short of the competition. Here are the rivals offering a better value.

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The Fire TV Omni QLED is a decent smart TV, but it's beaten by rivals from other brands.

David Murphy/Business Insider

Amazon's Fire TV Omni QLED sits in the middle of the company's smart TV lineup. It delivers better picture quality than the brand's cheaper sets, but is still a clear step down from its more advanced Omni Mini LED. The first-generation Omni QLED launched in 2022 and has since been replaced by a second-generation model.