Intuit beats FTC in court, ending restrictions on "free" TurboTax ads

An appeals court invalidated the Biden-era Federal Trade Commission's attempt to punish Intuit for allegedly deceptive ads that pitched TurboTax as free.

Under then-Chair Lina Khan, the FTC determined in 2024 that the TurboTax maker violated US law with deceptive advertising and ordered it to stop telling consumers, without more obvious disclaimers, that TurboTax or other products are free. The FTC’s chief administrative law judge had previously found that Intuit's ads violated prohibitions...