Peter faces a new life cycle in Spider-Man: Brand New Day trailer

We've got an official trailer for Spider-Man: Brand New Day, the follow-up to 2021's No Way Home that is purportedly intended to launch a fresh trilogy of films with Tom Holland in the title role. Sony Pictures opted for a unique approach to building anticipation for the trailer, releasing snippets of footage throughout the day yesterday via the social media accounts of influencers and fans around the world. To which we can only say: Just stop already. Release the dang trailer and be done with it.