How Much “Heated Rivalry” Merch Is There? A Lot.

What do Pedro Pascal, Ayo Edebiri, Andy Cohen, Anderson Cooper, and Prime Minister Mark Carney have in common? An affection for Heated Rivalry.

Aside from these celebrated supporters, the Crave series has also found fans in a slew of organizations across Ontario’s Golden Horseshoe: there are coffee shops, restaurants, fashion collabs, and — lest we forget — the cottage itself is available for rent.

Heated Rivalry‘s meteoric rise shot the two leading men to household name status; just last month...