Apple acquires visual effects plugins company MotionVFX

The Warsaw-based startup develops high-quality plugins, transitions, motion graphics, and visual effects for professional video editors. It specialises in tools for Final Cut Pro and DaVinci Resolve and offers editable templates, including mReels, titles, and tracking tools, to create cinematic, professional-level graphics in minutes. Apple has over 50 third-party developers offering effects-related products within the Final Cut Pro ecosystem. As part of the acquisition, around 70 MotionVFX employees are reported to join Apple.