Second-screen viewing spreads beyond younger audiences

Media multitasking is rapidly expanding beyond younger audiences, with more than half of people aged 45 to 54 now watching video clips on their mobile phones while simultaneously watching television.

According to market intelligence firm Omdia, the long-established second-screen phenomenon is spreading quickly among older age groups and changing how audiences engage with video content.

The data shows that 52 per cent of viewers in the United States aged 45 to 54 reported watching...