Rocky Mountain's Freeride Roster Is Absolutely Stacked

If you needed any more proof that Rocky Mountain is quietly building one of the most stellar freeride teams in the game, look no further. The Vancouver-based brand just announced that Belgian slopestyle and freeride icon Thomas Genon has officially joined the family.

The timing couldn't be more fitting. Genon came into this partnership fresh off a runner-up finish at the 2025 Red Bull Rampage, landing just behind his new Rocky Mountain teammate Hayden Zablotny, who took the win. Think about that for a second.