WNBA star Kelsey Plum launches a verified AI digital twin

Fresh off a historic 40-point performance in the finals of the Unrivaled season, WNBA player Kelsey Plum is taking a different shot: an AI twin. 

Fans can now voice call with a digital version of the Los Angeles Sparks star. Plum announced the twin on her personal Instagram account on March 6, asking her AI self for advice on her ponytail and coffee versus energy drink. 

Plum is the first professional female athlete to launch a verified AI digital twin. It’s a move that’s earning...