‘A Knight of the Seven Kingdoms’ Ratings Prove Franchise IP Can Still Hit While Breaking the Mold

As “A Knight of the Seven Kingdoms” wrapped up its first installment on HBO, the “Game of Thrones” spinoff soared to ratings success — reaching an audience bigger than that of the third season of the flagship — proving that it pays off to experiment with beloved franchise IP.

While the first “Game of Thrones” prequel series, “House of the Dragon,” faithfully followed the beloved original George R.R. Martin TV adaption with big budgets, established stars and frequent major battle scenes featuring graphic violence...