Gorillaz’s ‘House of Kong’ immerses fans in the band’s virtual world

A slogan at the entrance to House of Kong in downtown Los Angeles warns, “REJECT FALSE IDOLS.” It’s a perfect sentiment for this pop-up exhibition about Gorillaz, the British band that’s both real and not real at the same time.

Gorillaz is the creation of singer-songwriter Damon Albarn of the Britpop band Blur and artist Jamie Hewlett, who created the comic book “Tank Girl.”

On paper and screens, the virtual band consists of Murdoc Niccals, 2-D, Russel Hobbs, and Noodle – all of them drawn and animated by Hewlett.