'Frictionmaxxing' Is The High-Effort Lifestyle That Makes Inconvenience A Joy
If TikTok is anything to go by, it seems the kids are “frictionmaxxing” (and by the kids, I mean gen Z – a generation of people anywhere from 14-29 years old).
The term, which was coined by author Kathryn Jezer-Morton in an article for The Cut, has gained some fans online.
And it ties into younger people’s increasingly analogue habits, like writing letters to one another and making reading cool again.
Though the term is new, a decades-old interview with author Kurt Vonnegut seemed to echo its principles.