Nike and Netflix’s Stranger Things Collab Drops This Friday with One Big Catch

The first quarter of 2026 has been an intriguing one for Nike, as the major apparel and footwear brand is committed to rolling out provocative collaborations. Already in 2026, Nike partnered with Costco, the largest wholesale membership club in the US, to release the Kirkland Signature x Nike SB Dunk Low shoes. While they initially retailed for about $135, the resale value of the kicks went for three to eight times that. And now on Friday, February 27, Nike releases another high-profile collab, this time with Netflix’s Stranger Things.