Lon Rosen shares early vision for Lakers as new president of business operations
LOS ANGELES — Season-ticket prices are rising at Crypto.com Arena ahead of the 2026-2027. And Lon Rosen, the Lakers’ new president of business operations as of last week, is hopeful that fans will still turn up.
“We hope they renew,” Rosen said, despite a report from ESPN last week that showed a season-ticket-price increase as high as 45.9%. “And obviously it reflects on what the market is now and the demand for tickets. You can look at how tickets sell and what the prices are. You look...