More Shohei Ohtani content is coming to TikTok

Shohei Ohtani of the Los Angeles Dodgers reacts after hitting a single against the Toronto Blue Jays during the 2025 World Series at Rogers Center on November 1, 2025.

Major League Baseball wants more of a footprint on TikTok. Just in time for spring training, the two companies announced Tuesday they were partnering to expand baseball content on TikTok, including creating an MLB hub in the app and, of course, bringing in more influencers.

Baseball is coming back after a season that was especially culturally relevant.