India's electric car market: Affordable EVs key to mass adoption, says Tata Motors MD Shailesh Chandra
India's electric car market needs affordable models to truly take off, with the sub-₹12 lakh segment showing low EV penetration. Tata Motors aims to address this with the refreshed Punch.ev, offering near on-road price parity and a lifetime battery warranty. This move is expected to significantly boost EV adoption and drive exponential growth once the market crosses the 10-15% threshold.