Meta apparently thinks we're too distracted to care about facial recognition and Ray-Bans

Mark Zuckerberg in Meta Ray-Ban sunglasses.

Craig T Fruchtman/Getty Images

• Meta is planning to add facial recognition to its smart glasses, The New York Times reported, citing sources familiar with the matter.
• Why now? Because people are distracted by bigger things going on in the world, the story said, citing an internal memo.
• The company told Business Insider it's still thinking through options. I have some ideas about why we're all distracted.

Since Meta's Ray-Ban Smart Glasses launched in 2021...