Traveller Whiskey Super Bowl Commercial 2026: Chris Stapleton Promotes His Whiskey Brand in New Ad

Chris Stapleton has a new commercial airing during the 2026 Super Bowl to promote his alcohol brand, Traveller Whiskey.

The whiskey, which is part of the Buffalo Trace Distillery brand, is being promoted in a new ad that features footage of Chris getting ready to perform the National Anthem back at the Super Bowl in 2023.

“Great moments come from doing the work when no one is watching. From the distillery floor at Buffalo Trace to the quiet hours of preparation by Chris Stapleton...